What Is MyNeighborAlice (ALICE)? The Token Fueling Play-to-Earn Games

My Neighbor Alice is a social, builder-style blockchain game where players collect, craft, and trade items, decorate plots, and meet neighbors in a charming virtual world. At the center of this economy sits ALICE, the native token powering payments, governance, and incentives across the game’s ecosystem.

As play-to-earn matures into play-and-own, projects like My Neighbor Alice aim to make digital ownership feel intuitive for mainstream gamers while keeping the crypto rails under the hood. Here’s how ALICE fits into that vision—and what you should know if you plan to participate.

What is My Neighbor Alice?

Developed by Antler Interactive, My Neighbor Alice combines casual gameplay with player-owned assets represented as NFTs, such as land plots and in-game items. The project is building on Chromia, a relational blockchain designed for high-performance game logic, while maintaining interoperability with established networks like Ethereum and BNB Chain for tokens and marketplaces. You can explore the project’s official site and documentation for an overview of gameplay, seasons, and asset types on the My Neighbor Alice website and docs.

• Official site: My Neighbor Alice
• Project docs: My Neighbor Alice Docs
• Underlying infrastructure: Chromia

What is the ALICE token?

ALICE is the game’s native cryptoasset. It launched in March 2021 via Binance Launchpool and is issued as an ERC‑20 token on Ethereum, with availability on other networks via bridges. You can review fundamentals and historical market data on Binance Research and CoinMarketCap.

• Project profile: Binance Research on My Neighbor Alice
• Token markets and stats: CoinMarketCap ALICE
• Ethereum token contract: ALICE on Etherscan

How ALICE is used in the ecosystem

ALICE integrates across several game loops and community processes:

• In-game payments: Settle marketplace trades for items or land, pay service fees, and participate in events where crypto is required.
• Governance: Vote on proposals related to game features, economic parameters, or treasury initiatives through community processes as they evolve.
• Incentives: Earn ALICE through quests, events, or contributions the team earmarks for player rewards and community growth.
• Staking and DeFi integrations: Some program designs have included staking mechanics or yield-sharing to support long-term participation; always verify current terms in official docs and announcements.

Note: Specific reward rates, schedules, and unlocks change over time. Always confirm current mechanics in official channels.

Game assets and marketplace

Player-owned assets are central to My Neighbor Alice’s design:

• Land and items as NFTs: Land plots and certain collectibles are on-chain, enabling verified ownership and permissionless trading.
• Marketplace integrations: Trading has spanned the project’s own marketplace releases and compatible third-party venues, depending on the asset and network configuration at any given time.
• Interoperability: Because ALICE is live on Ethereum and bridged to other ecosystems, liquidity and custody options benefit from broader crypto tooling.

For a deeper dive into how player-owned game economies are evolving, DappRadar’s educational hub on blockchain gaming provides useful context for newcomers and builders.

• Learn more: DappRadar on blockchain gaming

Technology stack: Why Chromia matters

My Neighbor Alice leverages Chromia’s relational blockchain approach to handle complex data structures—think inventories, crafting recipes, and quest states—which can be cumbersome on EVM chains. This architecture aims to keep gameplay smooth while preserving the benefits of on-chain ownership and open marketplaces. You can read more about Chromia’s design philosophy on the Chromia website.

• Overview: Chromia

Latest developments and where to follow updates

Game development typically rolls out in seasons or phases, with new features, islands, events, or crafting systems staged over time. For the latest news, patch notes, and event calendars, follow the project’s official news feeds:

• Announcements and updates: My Neighbor Alice Blog on Medium
• Foundation and infrastructure news: Chromia Blog

Because features like staking, cross-chain bridges, and marketplace endpoints can change, always rely on official announcements before depositing assets or connecting wallets.

How to acquire and store ALICE

• Acquisition: ALICE trades on major centralized and decentralized exchanges. Always verify contract addresses and networks before transacting; the canonical Ethereum contract is listed on Etherscan, and the markets tab on CoinMarketCap provides active trading venues.
• Self-custody: For long-term holding, consider a hardware-backed setup to minimize key exposure. OneKey hardware wallets let you self-custody ALICE as an ERC‑20 or on supported EVM networks, connect to dapps via WalletConnect, and review transactions on-device before signing—useful for bridging and marketplace interactions common in game economies. Pairing OneKey with the OneKey App gives a single interface for assets on multiple chains while keeping private keys offline.

Good operational hygiene still matters: verify every contract you interact with, avoid blind signing, and bookmark official links from the project’s site and docs.

Risks and considerations

• Volatility: ALICE is a cryptoasset with significant price risk; only commit capital you can afford to lose.
• Adoption risk: Game economies depend on active participation. If retention or content cadence slows, demand for assets and tokens can suffer.
• Smart contract and bridge risk: NFTs, staking contracts, and bridges introduce technical risk. Stick to official endpoints and stay updated on audits and security advisories.
• Policy and platform risk: Regional regulations, app store policies, and marketplace terms can impact access and monetization.

The bottom line

My Neighbor Alice aims to make blockchain-based game ownership feel friendly and familiar, while ALICE gives the community a way to coordinate payments, govern features, and incentivize participation. If you plan to play, trade, or build around the ecosystem, follow official updates, use secure self-custody, and treat token exposure with the same discipline you would any volatile asset.

For users who expect to interact with marketplaces, bridges, or DeFi tooling around ALICE, a hardware-first wallet like OneKey adds an extra layer of protection by keeping your keys offline and enabling on-device verification across Ethereum and compatible EVM networks—practical safeguards for active on-chain gamers.